Thursday, September 23, 2010

After the Party: Tips on Following Up After A Networking Event

Star Promoz had a wonderful Lunch Break event yesterday with a fantastic turnout, and I wanted to take a moment to give some tips on how to make the most of a networking event by focusing on AFTER the party.

1.) Prioritize - who needs something immediately?
Did someone mention they needed something tomorrow? Did anyone mention a deadline, an urgent need, or a last minute request? Exceed expectations and contact these people immediately. You will find that they not only appreciate the rapid response, but remember you in the future for being mindful of them when they were stressed under a deadline.
2.) Stacks of business cards - what now?
Implement a system for keeping track of your business cards. Scan them into a computer or have someone input these contacts for you. There are plenty of companies and programs that will make this much easier. Don't skip this step! Business cards will get lost in the shuffle, and you should keep track of who you meet in a way that makes future follow-up simple.
3.) It was a pleasure to meet you!
Take a moment to make contact with everyone and thank each person for taking a moment to meet with you.
4.) Make An Appointment
It's important to make an appointment and learn more about a person - what do they do, exactly? What do they need? Build a lasting relationship by meeting with someone and learning more.
5.) Revisit Your Leads
You've met a lead at a networking event but he/she just didn't seem interested. Maybe they were in transition, or focusing on something else at the time. Timing is so crucial, and sometimes it's not the right time. Be sure to revisit all of your leads. Take to time to meet again. You may find there was more to the connection than it seemed!
Hope these tips help everyone to get organized and start making those connections! See you at the next Lunch Break!

1 comment:

  1. Helen,
    Thanks so much for these great tips. I am TERRIBLE at follow-up. There are only so many hours in a day. I always say I will do it diligently once a week, but that never seems to happen.
    Thanks for all you do for the business community of Long Island.
    Debbie Viola
    www.debbieviola.com

    ReplyDelete